The Flybook and Adventure Park Insider collaborate on an article about Data and Profits
We recently had the pleasure of collaborating with Adventure Park Insider to publish a story on a topic we talk with many of you about on a regular basis: making small tweaks and changes in operations that can make a significant difference in your bottom line - without impacting safety or customer experience.
The premise is the “big data” movement. Don’t let “big” intimidate you. Data is a being utilized for decision making outside of the large corporate world - in both small and medium-sized businesses more and more often.
The article discusses how data can be used to manipulate profits in any sized adventure company. Want to increase revenue by $36,000 annually without increasing expenses? If your answer is yes, take a moment to read through Data and Profits to see how you can optimize your business. The Flybook’s own, Megan Langer, touches on the critical metric of break even and then delves into managing attendance without increasing your current staff. Hear, also, ideas from peers like Treeumph! and The Adventure Park at Virginia Aquarium to see how others are handling their data and trends - to increase attendance.