Every now and again we come across simple tools that that garner quick and informative results. One tool that we have found recently is the Website Grader by Hubspot. It is a quick and easy tool that returns instant feedback regarding the performance of your website. Give it a shot you may be surprised at your results.
If you want to compare results, check out Nibbler (http://nibbler.silktide.com/en_US ).
Regardless of the tool, the feedback from both of these products can be useful to drive informed conversations with your web/marketing team. These are not the "end all be all" in site evaluation, but they are a start. We have found that many of the suggestions are spot on!
Furthermore we have found that many of the recommendations are free or at the very least inexpensive. Dialing in the performance of your website does not and should not be a huge expense. If you ever have questions or want to engage in a conversation about your site and/or your tour operation schedule a time to speak 1:1 with a Flybook team member. Click the button below to schedule your free consultation: